Charmed Paws was born out of an overwhelming love for pets and the desire to stay connected to them, even when you're not at home. We wanted something that served as a memento of our pets—a way to celebrate their unique personalities and the little quirks. That’s how Charmed Paws came to life—personalised pet neckwear that symbolises the special bond between pets and their humans. Now, we're thrilled to offer customisable collars and charm beads, allowing every pet parent to express their love and share their unique story.

Meet Claire

Hi I'm Claire, founder of Charmed Paws. Growing up, I was always surrounded by animals—dogs, cats, rabbits, birds, fish, chickens, ducks, peacocks, snakes, even tadpoles, and the occasional pet rock! Caring for my pets or creating homes for tadpoles by the creek, I’ve always felt a deep connection to animals. Today, that passion continues with my two poochies, who inspire me every day.
My background in project management and my love for creativity helped me turn a personal idea into something meaningful for pet parents everywhere. I believe pets bring joy into our lives, and I’m committed to creating products that celebrate this bond while promoting cruelty-free and durable luxuries for pets and their people.